Founded in 1812, the House of Laurent-Perrier has been defined by its pioneering role in innovating champagne while honouring tradition, quality, and respect for nature and terroir. Its success is rooted in savoir-faire passed down through generations and a deliberate policy of challenging convention. An independent, family-led House, it was shaped by the late Bernard de Nonancourt, who assumed control in 1948 and preserved its independence and values. Today, his daughters Alexandra and Stéphanie, together with his granddaughter Lucie, carry these principles forward.
The Laurent-Perrier portfolio is built around three distinct expressions of its savoir-faire. The first is the art of assemblage of reserve wines, exemplified by Grand Siècle, blending three exceptional vintages to recreate the perfect year. The second is the mastery of maceration, which created Cuvée Rosé in 1968. The third is the pioneering of zero dosage style, launched with Ultra Brut in 1981 and continued with Blanc de Blancs Brut Nature.
In 2024, Laurent-Perrier became the first champagne House to receive the Royal Warrant from His Majesty King Charles III.